Google has highlighted the online travel agency Despegar as a success case in AdWords Advertising System.


In an article published on the July edition if the "The world of AdWords" newsletter, Google highlighted the advertising development and the results obtained by Despegar through the campaigns launched within the Google network.


Despegar has found an answer in advertising solutions such as Google AdWords in order to reach its customers in the very moment they are searching for travel related information.

Lorena Amarante, Regional Online Marketing Manager for Despegar assures "we have discovered in AdWords an excellent tool to attract potential clients and sell them our products. A high percentage of the sales closed in our website began with a search engine result"


Despegar has operations in 8 countries: Argentina, Mexico, Brazil, Venezuela, Chile, Colombia, United States and Uruguay. The company has been investing in Google AdWords and using the same platform to manage campaigns sorted by country in which local results are displayed with a broad variety of keywords oriented according to the country and language.


Despegar 's growth continues consolidating itself accompanied by highly effective online marketing actions that secure an excellent return of the investment.


About Despegar


Despegar is the Internet Travel Agency dedicated to the Latin American community worldwide. Despegar offers full travel services: flights, tourist packages, hotel reservations and car rental. Despegar has forged strategic alliances with some of the main airlines as well as with various of the most relevant tourism companies worldwide.